Citibank with Card 2.0
If you’ve read my previous post about an innovation about the next generation of credit cards (Card 2.0), I mentioned two things:
1. Some banks in the US have been running tests and prototypes on Card 2.0
2. I personally think that this concept would not go too far as the next generation payment may go beyond cards (mobile, maybe?)
Well, Citibank is seen to be the first heading into the Card 2.0 world with two buttons – giving cardholders to have the option to pay either via credit or Citi Reward Points anywhere the card is accepted. Introducing to you the Dividend Platinum Select MasterCard and PremierPass Elite cards from Citibank! It is said that these cards will officially launch in May 2011.
Pretty interesting, huh? Instead of sticking to the concept of having 2 different cards represented in 1 Card 2.0, they made it simpler for their cardholders to make different modes of payment. Simple, yet smart.
Do you have a better idea for Card 2.0? I’d love to hear them :)